LinkedIn: Olivier Maugain nos habla sobre formas alternativas de segmentar y rastrear anuncios

 

Olivier Maugain nos habla sobre formas alternativas de segmentar y rastrear anuncios

«All the buzz around the need to find alternative ways to target and track ads without using third-party cookies has drummed up a lot of attention around so-called shared “identity” or “ID solutions.” A bunch of different providers and consortiums are pushing forward with these new, standardized ways of identifying and storing user data without using third-party cookies.»


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