Rich Banham nos cuenta por qué el espacio físico sigue siendo una función importante
«‘Despite the menacing landscape, physical space still serves an important function, especially for some of the industries (luxury, for example), where consumers still want to see, feel and try the product’. Gemma Spence, CEO of eCommerce at Omnicom Media Group (HMKM’s sister agency) shares her perspective on the new dynamics of omnichannel and the impact on luxury brands.»
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