Retailers have continued to shovel coal into the furnace over the course of a trying year-plus. Finally, the retail train is showing prolonged forward momentum. Through the end of May, retail and food service sales in the U.S. had outpaced their 2019 levels.
Shoppers tired of being cooped up have burst back into retail stores. As time passes, retailers will need to continually and consistently deliver compelling in-location experiences. This is the only way to prolong retail’s resurgence.
