Jean-Marc François
Guest Marketing Professor at IESA (Caracas, Venezuela), Uniandes (Bogotá, Colombia) and INCAE (Costa Rica).
Master of Arts in Economics from the University of California at Los Angeles (UCLA)
Bachelor of Arts in Economics from the University of California at Los Angeles (UCLA)
Bachelor of Science in Kinesiology from the University of California at Los Angeles (UCLA)
Multicultural conference speaker, consultant, professor and entrepreneur. Strategic thinker with general management, marketing, trade marketing and sales experience. Passionate about retail and fast moving consumer packaged goods. I have led projects in over 26 countries worldwide from Australia to Vietnam for companies such as Pfizer, Walmart, PepsiCo, BAT, DIAGEO, Lilly, Groupe Casino, Grupo Éxito, Beiersdorf, SAP, Colgate, Oracle and IBM. I have led conferences for trade associations in Colombia, Paraguay and Venezuela. Latin American market expert. I teach courses and workshops on Strategic Retail Management (Spanish), Omni channel Marketing and Trade Marketing. I believe strongly in continuous improvement, team playing, sharing rewards and team incentive alignment. Fluent in English, French and Spanish.
I am an Olympic swimmer who participated in the 1980 and 1984 Moscow and Los Angeles Olympic Games. Double bronze medalist at Pan-American Games 1983. UCLA swimming four-year varsity. Ranked fourth in the world in 2013 FINA masters 50-54 yo category.
Jean-Marc François tiene un Master of Arts in Economics de la Universidad de California at Los Angeles (UCLA) y es Profesor Invitado del IESA (Caracas), Uniandes (Bogotá) e INCAE (Costa Rica) dónde dicta cursos de Retail Estratégico, Marketing Omnicanal y Trade Marketing. Se desempeña como conferencista, consultor y fundador de su propia firma de investigación de mercados, Real Audit. Tiene más 25 años de experiencia en más de 26 países que van desde Australia, Singapur, Tailandia y Vietnam hasta Francia, Polonia y Portugal pasando por Argentina, Brasil, Colombia, México y Venezuela, para empresas como Pfizer, DIAGEO, Pepsico, Coca Cola, BAT, Nestlé, Grupo Éxito, Lilly, Oracle y SAP entre muchas otras. Domina el español, inglés y francés. Compitió en natación en los Juegos Olímpicos de Moscú en 1980 y Los Ángeles en 1984.
