USA: Sears Hometown Stores continues store reset plan
Sears Hometown and Outlet Stores (SHOS +0.4%) announces the refresh of eight stores in Alabama.
The update effort is part of the company’s strategy to brand itself as “America’s Appliance Experts” across the U.S.
The store refresh includes a new product assortment, redesigned merchandising, and new fixtures & signage.
Appliances will occupy more than half of the sales floor under the refresh and will include the Whirlpool, Maytag, KitchenAid, Samsung and Kenmore brands.
Source: Seeking Alpha
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